Flip Flop Day 2025 Launch: A Celebration of Hope and Unity
Reviewed By Barry Viljoen
As we inch closer to February 14th, one of the most anticipated dates on the calendar is fast approaching—Flip Flop Day 2025. This annual event, developed by CHOC (Childhood Cancer Foundation South Africa), continues to play a pivotal role in raising awareness about childhood cancer and funding critical support for families navigating the challenging journey of treatment.
This year, the WestCliff – Four Seasons once again served as the gracious host for the launch event, offering a warm and welcoming atmosphere for attendees. The venue, known for its elegance, was the perfect setting for a morning dedicated to community, compassion, and care. Guests were treated to an inspiring morning of entertainment and heartfelt stories, underscoring the importance of the day.
The WestCliff – Four Seasons not only graciously hosted the event but also shared their ongoing support for local initiatives, such as the Hope School and the Princess Alice Adoption Home. While also sharing about their project which allows staff members a paid day to give to their Charity of Choice.
Brent Lindque, affectionately known as “The Good Thing Guy,” brought his signature energy and enthusiasm as the master of ceremonies. He guided the morning with charm, ensuring that every moment of the launch was filled with both fun and significance. The event opened with a stirring duet—an operatic piece combining the soulful notes of violin and voice, setting the tone for a morning filled with emotion and purpose.
The morning also served as a reminder of the power of stories. Families directly impacted by childhood cancer shared their personal journeys, offering poignant glimpses into the emotional and physical toll that such a diagnosis can bring. Their stories resonated deeply, reminding us of the importance of supporting one another during such challenging times.
One of the highlights of the morning was the screening of a short film showcasing the efforts of Frere Hospital in East London, one of the units supported by CHOC. The film offered a closer look at the work being done on the ground, illustrating how the foundation’s contributions are making a tangible difference in the lives of both children and their families.
A strong emphasis was placed on the event’s accessibility, with the organisers highlighting that one of the key reasons for keeping the ticket price at a modest 10 Rand is to ensure that everyone has the opportunity to participate. Additionally, stickers supporting the cause are available at all Tekkie Town branches across the country, making it easier for people everywhere to join in and show their support.
As the event came to a close, the message was clear: Flip Flop Day is about more than just wearing flip flops—it’s about coming together as a community to support a cause that touches so many lives. Whether you’re wearing the signature stickers or proudly donning your flip flops on February 14th, your participation matters.
I look forward to seeing everyone wearing their stickers and bravely stepping into your flip flops in support of this worthy cause. Together, we can make a difference in the fight against childhood cancer.